Hustle & Faux: A WMSE 91.7FM Live Broadcast from The Hop Streetcar!

WMSE 91.7FM is back on the tracks for the third year in a row with Hustle & Faux: A WMSE 91.7FM Live Broadcast from The Hop, happening Monday, November 10, from noon to 3 p.m.

This year’s event features WMSE DJ Faux Eyes, also known as Milwaukee music scene legend and Rush-Mor Records co-owner Bill Rouleau, spinning local, indie, alternative, and punk tracks on the streetcar tracks. As always, special surprise guests will join the broadcast, bringing spontaneous energy and Milwaukee flair to riders and listeners alike.

“We’re thrilled to welcome WMSE back aboard The Hop for another year of their rolling broadcast,” said Jerrel Kruschke, City of Milwaukee Commissioner of Public Works. “Partnerships like this highlight how The Hop connects people not only to destinations and to each other, but also to the creative spirit that defines Milwaukee. It’s exciting to see the streetcar used in unique ways that celebrate local culture and bring new energy to our downtown.”

Each year, WMSE’s live streetcar broadcasts highlight the station’s creative spirit and deep connection to the community, transforming an ordinary day into a citywide celebration of music and motion.

“We love taking WMSE out into the streets,” says Station Manager Tom Crawford. “The Hop is more than a mode of transportation. It is a community connector that brings residents and visitors together. Our Hop broadcasts capture that same spirit by blending creativity, collaboration, and connection. It is always one of our favorite days of the year.”

Listeners are invited to tune in live at 91.7FM, stream online at wmse.org, or hop aboard The Hop Streetcar to experience the broadcast in motion. WMSE will announce the specific streetcar where the live broadcast will take place closer to the event date.